Ajmer, 15 October 2019: Castrol India, the
leading automotive and industrial lubricant company, announced a unique Family
Connect initiative to spread road safety awareness among families of truck
drivers. The first event held in Ajmer, as part of the Castrol Sarathi Mitra
flagship CSR programme, witnessed a gathering of over 400 people including
spouses and children of truck drivers where they shared personal experiences
about driving safety and pledged to extend this message across the community.
The Castrol Sarathi Mitra Family Connect
initiative includes specially curated sessions packed with entertaining games,
skits and interactive sessions, for the truckers and their families. These
sessions are focused on safe driving themes including night driving, importance
of rest and breaks, usage of seat belts and non-usage of mobile phones. Many
drivers also shared how the Castrol Sarathi Mitra programme has positively
impacted their everyday lives and brought pride to their profession. Some of
them were felicitated for following safe driving practices and creating an
awareness about driving safety amongst others in their community.
Commenting on this occasion, Omer Dormen,
Managing Director, Castrol India said, “With an aim to empower people
who matter most to the trucker, we have launched Castrol Family Connect to
raise the awareness quotient of the families of truck drivers on safe driving.
We hope that this will help influence right driving behaviours amongst the
truckers, so that they continue to keep India moving, but more safely.”
On this occasion, Castrol India also announced
two new Sarathi Mitra centres which are to be opened shortly in Lucknow and
Bengaluru taking the number of Castrol Sarathi Mitra centres to seven across
India. With the Lucknow and Bengaluru centres aiming to train and upskill over
6,000 truck drivers in the next 12 months, the programme aims to impact a total
of 150,000 truck drivers by 2020.