New Delhi, January 27, 2021.
In line with its global expansion strategy, Hero MotoCorp - the world’s largest
manufacturer of motorcycles and scooters - will soon commence its operations in Mexico.
Hero
MotoCorp– which recently surpassed 100
million units in cumulative production - has entered into a distribution
agreement with Grupo Salinas, a
group of dynamic, fast-growing and technologically advanced companies focused
on creating economic, social and environmental value founded by Mexican
entrepreneur Ricardo Salinas.
Following
the agreement, the two Companies have come together to form one of the largest distribution networks
globally to sell competitive, high-quality products in the large Mexican
market.
Dr.
Pawan Munjal, Chairman &CEO, Hero MotoCorp, said, “Our partnership
with Grupo Salinas is aligned with our Mission to ‘Create, Collaborate and
Inspire’ and will be key to our growth in the region. With the global expertise
and technology prowess of Hero and the local market knowledge of Grupo Salinas,
we are aiming for rapid expansion of the Hero brand here over the next three
years. We will be bringing products that cater to all segments of the market,
thereby offering a wide range of choices for the customers in Mexico.”
In the first phase of operations, Hero MotoCorp will
launch nine products, including motorcycles - for work (100cc), street (125cc),
premium (150cc, 160cc) and on-off segments - and scooters. All these products
are being designed and developed at Hero’s state-of-the-art R&D hubs in
India and Germany.
Hero
MotoCorp now has extensive presence across Asia, Africa, South and Central
America and the Middle East. In Latin America, the Company is now present in
more than 10 countries.
Hero
MotoCorp has eight world-class manufacturing facilities, including six in India
and one each in Bangladesh &Colombia. It also has a global R&D presence
with technology centers in India, the Center of Innovation and Technology in
the northern Indian city of Jaipur, and the Hero Tech Center GmbH in Germany.
On January 21, 2021, Hero MotoCorp rolled-out it’s
100 Millionth two-wheeler in cumulative production since its inception. This
achievement of the 100 Million cumulative production by Hero is one of the
fastest global achievements of this landmark.