New Delhi, 18th
June, 2021.
Yahoo Cricket is
creating the first-ever super app for cricket, bringing together fan-favorite
experiences and services all in one place.
Cricket fans today are
engaging in different ways with the game, going far beyond consuming news and
content. They are interacting with friends and family using social media apps,
playing on fantasy apps and shopping for cricket merchandise on eCommerce apps.
For everything they love around Cricket, fans currently need to go to a
different app. On Yahoo Cricket’s super app, users can get the latest scores,
commentary and news, but also play free fantasy with their friends, interact
with a community of like-minded cricket fans, immerse themselves in the game
through polls, quizzes, archival data and do much more -- all from the
convenience of a single super app. Now with a brand new Match Center in Hindi, the app delivers a more enjoyable experience for our users. Yahoo
Cricket, a Made in India product, can be accessed by Yahoo’s global audiences
-- enjoyed by Cricket fans as part of Yahoo Sports.
“The fan experience is
fast evolving in a virtual world, with the mobile at the center of this
evolution. We see the opportunity to create a more seamless, integrated
experience that brings together everything a cricket fan needs, wants and
enjoys, in one place. The first-of-its-kind Yahoo Cricket Super App will
revolutionize the experience for fans, giving them efficient access while
combining context with convenience under one umbrella,” said Nikhil Rungta,
Country Manager, Verizon Media, India.
Yahoo Cricket’s Super
App deeply immerses users in the game. Yahoo Cricket covers every match
holistically in its Match Centre with pre-match fantasy statistics, detailed
scorecard, ball-by-ball commentary, match and player graphs and live polls. The
match centre is designed for an elevated second screen experience to engage
fans. Now, Yahoo Cricket is bringing this match centre experience in vernacular
languages, starting with Hindi -- users can now switch to Hindi for World Test Championship Final.
Key features / elements
of Yahoo Cricket’s Super App include:
With a reduced app size,
users can enjoy a slew of fan-centric features on the Yahoo Cricket app this
cricketing season, besides following live cricket scores, ball-by-ball
commentary and real-time cricket news and updates. The Yahoo Cricket App is
available for download on Google Play and the App Store.