India,
31 May 2022.
Twitter
is the home ground for some of the most passionate real-time cricket
conversations in the country, in fact, between January 2021 - January 2022,
4.4 million people on Twitter in India sent out 96.2 million Tweets about
cricket.
And
as fans returned to stadiums this cricket season to experience their favourite
sport, their cheers echoed loud and clear on Twitter too. While Gujarat Titans (@gujarat_titans), won
the tournament trophy, Royal Challengers Bangalore (@RCBTweets) won
on Twitter – becoming the most Tweeted about team of the season. The
team’s former skipper, Virat Kohli (@imVKohli),
also remained the talk of the timelines on the service -- becoming the most
Tweeted about player of the season.
To
enhance the experience of cricket fans, Twitter experimented with several new
features. An India only experiment, the Cricket Tab, served as a one-stop
destination for all things cricket, and included a live scorecard to follow
ball-by-ball updates. The Cricket Twitter Community gave fans an opportunity to share
the thrill of the most gripping match moments with like-minded people. Twitter Communities let people find others who like
to talk about the same things and connect with them over their shared
interests.
The
service also curated exclusive #OnlyOnTwitter content such as #FanTweetswith Shreyas Iyer (@ShreyasIyer15) and #GOATTweets with Harsha Bhogle (@bhogleharsha) to delight fans seeking off-field moments with their favourite
athletes and commentators. Let’s take a look at what the season looked like on
Twitter -
Most Tweeted about Teams
*Methodology: Identified based on the total number of Tweets
from 26 March 2022 - 30 May 2022
Royal Challengers Bangalore (@RCBTweets) grabbed the top
spot among most Tweeted about teams this season owing to their close calls in
their quest to secure their first league trophy. Chennai Super Kings (@ChennaiIPL), who’ve won the trophy four times and have been
the winners on #CricketTwitter year after year,
and five-time champions Mumbai Indians (@mipaltan) grabbed the
second and third spots respectively. They were followed by Rajasthan Royals (@rajasthanroyals) and Kolkata
Knight Riders (@KKRiders) - two other fan favourites that kept viewers on the
edge of their seats and tuned to #CricketTwitterthrough the
season.
The Gujarat Titans (@gujarat_titans), who
made ripples of conversation as they made it to the final and then won the
trophy, stood sixth in line as the most Tweeted about teams on Twitter.
Most Tweeted about players
*Methodology: Identified based on the total number of Tweets
from 26 March 2022 - 30 May 2022
Virat Kohli (@imVkohli) topped the
list of most Tweeted about players. His undeterred spirit to bring the team
their first title as well as his smashing comeback in a must-win match against
Gujarat Titans (@gujarat_titans) had fans lauding him throughout the season. MS Dhoni (@msdhoni) continued to make rounds across timelines all season long,
especially exciting fans with his Dhoni-esque finisher against Mumbai Indians (@mipaltan). Mumbai Indians’ skipper Rohit Sharma (@imRo45) stands next on the list, followed by Ravindrasinh Jadeja (@imjadeja) who took over the CSK’s captaincy from MS
Dhoni earlier in the season before being forced out of the league mid-season
due to a rib injury. Royal Challengers Bangalore’s captain Faf du Plessis (@faf1307), who is fifth on the list of most Tweeted players, received
attention and fans’ love for this commendable captaincy in one of the team’s
finest seasons, as claimed by cricket watchers.
Most Tweeted hashtags
*Methodology: Identified based on the total number of Tweets
from 26 March 2022 - 30 May 2022
Chennai
Super Kings’ (@ChennaiIPL) and Royal Challengers Bangalore’s (@RCBTweets) dominance of the #CricketTwitter conversation is evident in the
top hashtags of the season, which echo the cheers of #whistlepodu, #yellove, #playbold and #wearechallengers - the teams’ respective slogans
and chants.
Most Tweeted emojis
*Methodology: Identified based on the total number of Tweets
from 26 March 2022 - 30 May 2022
The season’s most Tweeted emojis
also reflect the popularity of Chennai Super Kings (@ChennaiIPL) with the lion emoji, popular in CSK conversations, taking the top
spot. Yellow and blue hearts reflect support for CSK and Mumbai Indians (@mipaltan) respectively. The fire and laughing with tears emojis suggest
that the season was an exciting one for fans with several hilarious moments and
conversations.
Most Retweeted Tweets
*Methodology: Identified based on
the total number of Retweets on Tweets from 26
March 2022 - 30 May 2022
Embeddable
Tweet: https://twitter.com/imVkohli/status/1528075270527234050
Embeddable
Tweet: https://twitter.com/mipaltan/status/1528072823075311616