Udaipur, September, 2023.

In a rapidly transforming world where Beauty and wellness have become much more than just buzzwords, if you want to up your game and choose from a plethora of cosmetics and wellness brands then, Nexus Celebration Mall is the place to be from September 8 onwards. Leading in to the festivities, the best of beauty brands will offer deals on their products during the month of September. Nexus Malls, India’s largest retail platform is all set to kick start ‘The Gloss Box’, a nationwide unique Cosmetics, Grooming and Wellness campaign across 17 malls under the brand portfolio to redefine the future of beauty and wellness industry and immerse you in a never before beauty experience.

‘The Gloss Box’ which will be live from September 8 onwards aims to set a new benchmark in the world of beauty and wellness by playing host to leading Indian and International beauty and wellness brands, renowned make-up artists, beauty experts, and bloggers across the Nexus Malls portfolio to create a spectacular experience for all enthusiasts. A curated selection of premium cosmetics and wellness products, bringing together the most sought-after brands at Nexus Celebration Mall.

What sets ‘The Gloss Box’ truly apart from any other beauty fests, is the suite of‘ phygital’ converged experiences that have been curated to present the customers through experiential displays spanning across some of the most well-known brands in the fields of skincare, makeup, haircare, spa, wellness, and more. Customers can participate in live demonstrations or just connect with like-minded peers for a fun-filled experience. The lineup of events includes special master class sessions where experts will be discussing the transforming façade and impact of the beauty and wellness industry along with sharing valuable insights on the latest trends and techniques on holistic well-being.

The participating brands at The Gloss Box are Nykaa Luxe, Smytten, The Body Shop, Swiss Beauty, Colorbar, Sugar, Faces, Plum, Mama Earth, Believe and The Man Co. If this sounds a bit like you, then mark your calendars, as 'The Gloss Box' is set to go live on 8th September across all the Nexus Malls.