Gurugram, October, 2024.

Samsung, India’s largest consumer electronics brand, today announced the launch of the Galaxy A16 5G in India, starting INR 18999.

Bringing awesome innovations to users at an accessible price, Galaxy A16 5G sets a new standard for mid-range smartphones in India by providing 6 generations of OS upgrades and 6 years of security updates.

Samsung Galaxy A16 5G will be available in two variants – 8 GB/128 GB and 8 GB/256 GB in trendy colours such as Gold, Light Green and Blue Black. It will be available across retail stores, Samsung.com, and online platforms including Amazon.in and Flipkart.com, starting today.

Awesome Design and Performance: Samsung Galaxy A16 5G has been engineered to be both sleek and practical. The device measures just 7.9mm in width, being the slimmest mid-range Galaxy A series smartphone so far. The iconic ‘Key Island’ aesthetic, paired with a refined glasstic back and thin bezels, make itvisually striking. Beyond its stunning design, the Galaxy A16 5G is equipped with a robust 5000mAh battery, ensuring long-lasting power for users on the go. Powered by the upgraded MediaTekDimensity 6300 processor, it offers hyper-fast connectivity and seamless multitasking, delivering a smooth and lag-free experience whether you're gaming, streaming, or switching between applications.

Awesome Camera and Display: The device boasts a powerful and versatile triple camera system, featuring a 50 MP wide, 5 MP ultra-wide, and 2 MP macro lens.The ultra-wide lens is especially designed to capture breathtaking landscapes and expansive shots, allowing users to showcase their creativity by capturing more of the world around them in every frame.Complementing this is the vibrant Super AMOLED display, with a large 6.7” Full HD+ screen that delivers true colours, faster motion response and a contrast ratio of 1million:1;  making it ideal for immersive content viewing and streaming.

Trustworthiness and Reliability: Samsung is redefining reliability with Galaxy A16 5G, offering an impressive 6 generations of OS upgrades and 6years of security updates, a commitment that sets it apart in the mid-range market and reflects the democratization of flagship features.These industry-leading upgrades and updates are set to keep the device always up to date and ensure smoother usage experiences for users for a long period. Highlighting its endurance, the device further boasts an IP54 rating for water and dust resistance, ensuring it withstands everyday challenges. Complementing this durability is Samsung’s Knox Vault chipset, designed to safeguard sensitive data, such as PINs, passwords and patterns, in a separate tamper-resistant storage for protection against software and hardware threats, providing consumers with peace of mind. Galaxy A16 5G thus amalgamates strong security and long-term support, establishing a new standard for reliability in smartphones.

Awesome Galaxy Experiences:The Galaxy A16 5G introduces Samsung Wallet, which features a distinctive ‘Tap & Pay’ capability powered by NFC (Near Field Communication) —an offering that sets it apart from other devices in this price segment. This functionality enhances payment convenience, allowing users to make transactions seamlessly and efficiently. Additionally, the device incorporates Voice Focus, a feature developed with Indian users in mind, ensuring clear communication even in noisy environments. Through these thoughtful innovations, Samsung is democratizing advanced technology, making it more accessible and practical for everyday use at an affordable price point.

Awesome Security & Privacy: The Galaxy A16 5G prioritizes security and privacy with the advanced Knox Security platform, which includes features like Samsung Pass for secure password management, Pin App for locking individual apps, Secure Folder for storing sensitive files, and Private Share for controlled file sharing. This comprehensive suite of tools empowers users to manage their data securely, enhancing their overall experience.