Lucknow, March  2025.

Scuzo Ice 'O' Magic, India's rapidly expanding gelato and live-popsicle brand, is pleased to introduce its three new Lucknow stores into the family as a benchmark of the brand's growth saga. With the addition of these new stores, Scuzo continues to spread its vision of the best union of wellness and indulgence, transforming the frozen dessert world with its revolutionary live popsicles and hand-scooped treats.

The three new outlets are positioned at Ashiyana (Sector K), Gol Market in Mahanagar and Lulu Mall Food Court, making the brand accessible to dessert enthusiasts all over the city. My Scuzo International Pvt. Ltd. opened these outlets in partnership with Mr. Mohsin Raza Khan for Ashiyana (Sector K), Gol Market in Mahanagar, and Gyansootr Consulting (OPC) Pvt. Ltd., represented by Mr. Ankit Rajput for Lulu Mall Food Court, increasing the brand's presence in the region even further.

At Scuzo Ice 'O' Magic, the guests enjoy an experience with a difference with fresh fruits of their choice being used in creating their popsicle before their very eyes in just minutes. Besides popsicles, there is an assortment of delectable treats available on the menu such as handcrafted gelatos, crisp and light waffles, fluffy pancakes, creamy milkshakes, rich dessert cakes, and delectable sundaes. In keeping with its promise of healthy indulgence, every product is made from 100% actual fruits and premium ingredients, free from chemicals and preservatives.

"Lucknow has given us a warm welcome, and we are looking forward to introducing our signature products to these three new outlets. Our commitment to quality and innovation continues unabated as we continue to serve the city's dessert enthusiasts," said Gagan Anand, Founder, Scuzo Ice 'O' Magic.

Scuzo Ice 'O' Magic upholds its environmentally friendly philosophy through the use of green aspects within its product offerings, such as creative edible, flavored rice straw sweets. Scuzo is dedicated to producing treats that please the palate, as well as help the world become a better place.

"We look forward to opening new stores in Lucknow and eagerly await bringing a unique dessert experience to more people. Our endeavor is to bring innovative flavors, creativity, and happiness to all our customers walking into our stores," said Mohsin Raza Khan, Franchise Unit Partner, Scuzo Ice 'O' Magic.

The opening of these three outlets reiterates Scuzo Ice 'O' Magic's commitment to offering top-quality and innovative desserts to society in India.