Hyderabad, November 19, 2019

As part of its ongoing endeavour to inculcate road safety and good riding habits amongst the public at large, Hero MotoCorp Ltd., the world’s largest two-wheeler manufacturer, today inaugurated a state-of-the-art Children Traffic Training Park atRachakonda, in association with the local Police.

Including this new facility, Hero MotoCorp now has ninetraffic training parks across India, spreading road safety awareness among all age groups, especially the riders of tomorrow.

Mr. Jitender (IPS),Additional Director General of Police, Law & Order, Telangana State, inaugurated the Traffic Training Park, in the presence of Mr. Mahesh M Bhagwat (IPS), Commissioner of Police, Rachakonda, Mr. G SudheerBabu (IPS), Additional CP-Traffic, Rachakonda, and Mr. Rajesh Mukhija Advisor – CSR, Hero MotoCorp. 

Commenting on the occasion, Mr. Vijay Sethi, Head – CSR, CIO & CHRO, Hero MotoCorp said, "As the market leader and a responsible corporate citizen, Hero MotoCorp has always been at the forefront of driving road safetyawareness across the country through dedicated campaigns and initiatives. The inauguration of this Children Traffic Training Park in Hyderabad is reflective of our persistent endeavours in this direction. We also believe that imparting road safety awareness to children will pave the way for making the country’s roads safer.”

This Traffic Training Park is aimed at generating awareness about road safety amongst schoolstudents in Hyderabad. With its unique riding simulators, the Park offers a structured and highly-effective learning environment for children. The trained Safety Instructors at Park will also regularly conduct road safety awareness programs for school students registered under Road Safety Club.

Under the aegis of its CSR initiative, Ride Safe India, Hero MotoCorpconductsnationwide programs to promote road safety. These programs are designed keeping in mind the Hero MotoCorp philosophy of delivering safety along with products. ‘Safety’ is an integral aspect of every realm of operations at Hero MotoCorp and through its widespread pan-India dealer network, the Company engages with customers to inculcate road safety awareness.

The Company has been actively working with the state police departments in several states to conduct ride-safe training programs. It already has Traffic Training Parks in Gurugram, Delhi, Rourkela, Lucknow, Hyderabad, Nasik, Nagpur, and Bilaspur. These Parks are equipped with Riding Simulators and other state-of-the-art facilities, wherethe trained Safety Instructors conduct Road Safety awareness programs for school/college students and other institutions alongwith local Traffic Police on a regular basis.

Hero MotoCorp also organises exclusive Ride Safe Programs on a regular basis for many leading corporates across India to enhance safety of their two-wheeler users. It has also introduced a Mobile Safety Van, which travels across Gurugram city, and ensures access to students at remote locations, thus expanding the reach of the programs.