Jaipur, November, 2019: Platinum
Days of Love, PGI India’s flagship programme has launched its latest collection
of Platinum Love Bands called “Greater Together”. The campaign narrative of #GreaterTogether celebrates a love that is
as rare as platinum and celebratescouples who
can come together to build an even more formidable force where differences add
perspective & similarities are built on to make one stronger! A love that
is built over respect for individual uniqueness & what each brings to the
table. This new identity stands for a greater US’ than they each do
individually.
Known for
meaningful design, the new season’s collection embodies
the #GreaterTogether concept in three themes – that mirror the truth of
relationships:
TWIN SOULS IN LOVE: This collection brings to the fore the quality of being the mirror image of each other in a relationship. The design narrative reflects the best of one & the best of the other joining forces to be ‘Greater Together’. Modern finishes with matched textures &similar motifs which perfectly signifies how the couple mirrors each other.
THE CIRCLE OF LOVE: This collection comprises of perfectly complementary platinum love bands for him and her highlighting the rare love between the couple in a way that nurtures, supports, strengthens & empowers them together.Circular line designs envelop & entwine each other indefinitely in each piece, while paneled motifs &entwined contours represent the grounding
force that empowers the couples to be “Greater Together”
The New collection of platinum love bands for him and her by ‘Platinum
Days of Love’ is now available across leading jewellery retail stores across
India. The range starts from INR 45000 onwards.