Bengaluru, November 23, 2020.

JK Tyre & Industries Ltd - Indian tyre industry major and pioneer of radial tyre technology, proudly announced a tie-up with Kia Motors India as a tyre partner for their highest selling model Seltos.

Driven by the technological expertise of producing high performance tyres suited for Indian conditions, JK Tyre, will bring the best-in-class technology, unmatchable performance, comfort and handling to Kia Seltos with its UX Royale 215/60 R17 radial tyre.

With its 5-Rib asymmetric design, variable draft groove technology, stable shoulder tread blocks, waffle groove and aero wing design, JK Tyre’s UX Royal 215/60 R17 tyre is the perfect fit for Kia Seltos. The tyre is capable of giving superior ride comfort with crisp handling and low noise even at all speeds.

Commenting on the partnership, Mr. VK Misra, Technical Director, JK Tyre & Industriessaid, “We are extremely excited about this partnership with Kia Motors India for their much acclaimed car Seltos. Through this collaboration, we endeavor to provide the highest quality tyres with innovative features to complement the drive experience for the customer. We are keenly optimistic that this association will further strengthen our market presence and we look forward to a continued and reinforced partnership with Kia Motors.”

Mr. Misra further added, our path breaking technologies in radial tyres and world class tyre testing mechanism will ensure safety of customers driving Kia Seltos in multiple terrains.