New Delhi, November, 2021.
ExxonMobil
Lubricants Pvt Ltd announced today the renewal of its brand ambassador association
with the Tokyo Olympics medallists - Neeraj Chopra, Mirabai Chanu, and Bajrang
Punia- for Mobil India. The announcement was made during a gala felicitation ceremony
at New Delhi in the presence of the company’s top retailers.
Tokyo 2020 was India’s most successful Olympic
campaign with a tally of seven medals. While Neeraj Chopra became the first
track & field athlete and the second Indian to win an individual Gold
medal, Mirabai Chanu is the first Indian weightlifter to win a Silver. Bajrang
Punia, who won a Bronze at the event, is the only Indian wrestler to win three medals
at the World Wrestling Championships.A common thread among these sportspersons
is that they symbolize a powerful story of transformation, rising from humble
beginnings to representing India at the Olympics.
Commenting
on the development, Deepankar Banerjee, CEO, ExxonMobil Lubricants, said, “We feel
extremely proud to renew our brand association with Neeraj Chopra, Mirabai Chanu
and Bajrang Punia. Our engagement with them began before they achieved world
fame, and hence it gives us immense pleasure to see them become the very best
in their respective fields, winning major titles and medals at the Olympics. Like
the athletes have made a difference to India and the sport they represent, we too
will continue to work hard, building on Mobil’s world-class brands, synthetic
leadership, and scale to bring trusted, high-quality performance products and
solutions to the country.”
Speaking
during the event, Imtiaz Ahmed,GM-Marketing Deployment, Consumer Marketing,
ExxonMobil Lubricants, said, “The three champions personify Farak Laakar Dekhiye, what we stand for
in India, which is not only our expertise, innovation and performance but also about
giving people the confidence to unlock their ambitions for tomorrow. The
athletes are a natural fit for us and we couldn’t be more pleased to be able to
continue our association.”
During
the felicitation ceremony, ExxonMobil Lubricants also showcased its latest
products, Mobil Super SUV Pro and the Mobil Super Moto2W engine oil upgraded
range, which were recently introduced through an advertising campaign featuring
Neeraj Chopra, MirabaiChanu, and Bajrang Punia.