MUMBAI, NOVEMBER,
2022.
Further to the launch of ‘She Remains the Taj’, IHCL’s holistic framework of women-centric
initiatives for all stakeholders including guests, employees, partners and the
community, the company has introduced Woyage, curated offerings to elevate the travel
experience for women travellers. The sefirst-of-a-kind,
specially designed stay packages for women, come with added benefits and
surprises.
Speaking on the occasion, Mr. Parveen Chander Kumar,
Executive Vice President - Sales & Marketing, IHCL, said, “These
offerings re-iterate our commitment to creating customised experiences for
women travellers. Based on extensive research, the customer value proposition
for women travellers has been developed to include heightened levels of
privacy, security, bespoke amenities and stay offerings. It is an expression of our value of inclusiveness while
recognising women as a growing market segment.”
Women guests
can live the life of royalty and bring alive the regal experience with the Queen’s Woyage at Taj’s living palaces.
From the royal welcome, Palace heritage walk to curated local experiences, they
can enjoy life Queen-size. With Wellness
Woyage, guests can look forward to reconnecting with mind, body and soul
with the signature healing therapies, wellness consultations and specially
curated meals. City Woyage offers a fast-paced
and luxurious city life with daily epicurean experiences, sundowners and salon
services at Taj’s iconic city hotels while Unwind Woyage helps in diengaging from
everyday bustle at idyllic getaways nestled amidst nature.
Each Woyage
itinerary is aimed at women guests and offers special benefits and savings across
Taj, Vivanta and SeleQtions hotels on in-room dining, spa, salon, and laundry services, as well as exclusive
experiences and amenities.
Known for championing the cause of women, both, within and outside the
organization, ‘She Remains the Taj’ also focuses on increasing women in leadership positions and raising their
participation in the workforce to 25% by 2025, and supporting women led
businesses and partners.