New Delhi, June 2023.
Coca-Cola India launched new bottles made from 100%
recycled PET plastic material (rPET) in Andhra Pradesh. This is the first time in India that any bottle made with 100%
rPET is being used for food/beverage.
Aligned with its global commitment of creating a
‘World Without Waste’, the company has set a goal of using at least 50%
recycled content in its packaging by 2030; working towards using more recycled
content in its packaging. The company has been working towards
this goal for years and has made consistent progress in reducing the use of
virgin plastic across its value chain globally. Currently,
90% of the company’s packaging is recyclable while 15% of PET used is recycled
(rPET) across the globe.
rPET bottles are made from food grade recycled
polyethylene terephthalate (PET). When PET bottles are recycled, the plastic is
recycled as per the technologies that are approved by US FDA and European Food
Safety Authority (EFSA) for food grade recycled material, and reformed into new
PET bottles, reducing the need for virgin plastic for producing PET Bottles.
The use of rPET bottles not only conserves natural resources but also reduces
the amount of plastic waste that ends up in the larger ecosystem.
The new rPET packaging is available for the company’s packaged
drinking water brand, Kinley, in 1-liter bottles. The new bottle features a unique label displaying, ‘100% made from recycled food grade
plastic,marking a major milestone for
Coca-Cola in India in realizing its circular economy endeavours. This was possible only
after the Food Safety Standards Authority of India (FSSAI) approved the use of
recycled PET in food packaging, subject to adherence to their guidelines, after
a thorough review of food safety.
Enrique
Ackermann, Vice President, Technical and Innovation, Coca-Cola India and
Southwest Asia said, “Aligned with our vision of creating
a World Without Waste, we are constantly looking
for ways to reduce our environmental footprint and contribute towards creating
a circular economy. We are proud to be the first beverage company in India to
offer our consumers a sustainable choice of packaging, by launching Kinley
bottles made from 100% recycled PET. Our new bottles made with
food-grade rPET have value beyond their initial use, as they are fully
recyclable and can be repurposed into new bottles. This
is also an endeavour on our part to complement the Government of India’s
‘Swachh Bharat Mission’ initiative.
Dr S B P P
Rammohan, Managing Director, Sri Sarvaraya Sugars Limited, Franchise Bottling
Partner of Coca-Cola in Andhra Pradesh and Telangana said, “This move
towards using recycled PET in packaging, aligns with our government’s vision of
sustainable plastic use, and we are proud to be associated with the Coca-Cola
System in India as the first movers in this sustainability initiative.”
Utsav Dixit, Head
of Sustainability at ALPLA India, PET Preform Supply Partner of Coca-Cola said, “In
addition to enabling Coca-Cola’s vision of creating a World Without Waste, the
launch is aligned with ALPLA’s Global Sustainability targets. In 2018, ALPLA,
as partner of the Ellen MacArthur Foundation, signed a Global Commitment. Our
mission by 2025 is to produce 100% recyclable packaging with 25% recycled
content on average, and this launch is a big step in that direction in India.
We are proud to be associated with Coca-Cola and will continue to do everything
it takes to enable a World Without Waste.”
In December 2022, Coca-Cola Bangladesh launched 100%
rPET bottles, making it the first market in the Southwest Asia (SWA) region to
introduce Kinley water bottles in 2-liter packages. The Coca-Cola Company now
offers 100% rPET bottles in more than about 40 markets.