New Delhi, September, 2025.
India’s job market is one of the
fastest growing and most digital in the world. But as opportunities grow, so do
the risks. Online-job related scams are on the rise, leaving candidates vulnerable to financial
and emotional loss, especially at a time when many may feel burnt out and
uncertain about opportunities.
Experts say the best protection lies in
vigilance, awareness, and trusted tools. Reflecting this shift, verification
adoption on LinkedIn has grown 2.4x in India over the past year, as professionals
seek greater confidence when connecting, applying, or hiring.
New steps to
boost trust
To further strengthen professional
safety, LinkedIn has rolled out new verification features designed to make
online interactions more secure:
● Expanded Company Page Verification: Now open to more businesses,
including small businesses with a Paid Premium Page subscription. With 85% of
business buyers saying trust is critical in choosing who to do business with,
this expansion helps growing companies build stronger relationships with
customers, prospects, and job seekers.
● Recruiter Workplace Verification: Members who add or update recruiter
job titles, such as ‘Recruiter’ or ‘Talent Acquisition Specialist’ must verify
their workplace before adding the title to their profile. This gives job
seekers confidence they’re engaging with real professionals and helps
recruiters build trust from the first interaction.
● Executive Job Title Verification: Senior roles such as Managing
Directors and Vice Presidents will now require workplace verification to
safeguard against leadership
impersonation
These updates build on broader security
efforts: Since 2023 LinkedIn has rolled out verifications for
identities, to jobs, company pages, and to recruiters. Globally, over
90M professionals are verified on LinkedIn and they are seeing the benefit with
60% more profile views and 30% more connection requests and have a higher
chance of hearing back in a job search, with 13% more InMails from recruiters
on LinkedIn.
These features build on LinkedIn’s
existing security infrastructure, blocking over 99% of detected fake accounts
and scams before they’re ever reported. Between July 1 and December 31, 2024 alone,
LinkedIn globally blocked over 80.6 million fake accounts at registration.
While technology plays a critical role,
awareness is equally important. Aditi Jha, Head of Legal & Public Policy at LinkedIn India, shares tips to be followed for general safe job searching:
● Never share bank details before
onboarding.
● Reject suspicious requests, legitimate
employers won’t ask you to download encrypted software or send money.
● Watch for red flags, roles that sound
too good to be true often are.
● Keep account settings updated, add
recovery options and enable security features.
LinkedIn also has a range of tools to
improve safety when job searching says Aditi:
● Check
for verified information on job postings. A verification badge on a job posting means there is verified information
about the company or job poster. This includes if the poster is affiliated with
an official company page, has verified their association with a particular
workplace, or has verified their identity through one of our identity
verification partners.
● Enable
message warnings. Consider
enabling LinkedIn’s optional automated detection of
harmful content,
which may detect potentially harmful scams.
● Filter
by jobs with verifications. You
can now filter your job search to show only jobs with
verifications.
The filter
allows you to search exclusively for jobs posted by companies with a verified
LinkedIn Page and current job posters associated with those companies. When
toggled on, only jobs with these verifications will appear in your search
results, and the filter will be visible in the search header.
●
Set up a passkey. Passkeys
allow you to use your device unlock – for example, touch ID on your phone or
laptop – to access your account. Setting up a passkey not only helps keep your
account secure, but you’ll also be able to log in easier and faster. Passkeys are
one of the most effective tools you can use to protect yourself from fraudulent
activities like phishing.
●
Turn on two-step verification. Two-step verification uses more than one form of
verification to access an account and can reduce unauthorized access to most
accounts from new or unknown computers or devices.