Jaipur, 09 June 2026.

OPPO India strengthens its growth momentum in Rajasthan, with the region emerging as a key market driven by rising demand for premium smartphone adoption. The brand recorded close to 10% sales growth in Rajasthan in 2025, reflecting increasing consumer preference for experience-led smartphones that combine performance, design, and everyday usability.

OPPO is currently among the top three smartphone brands in India, with a 15.3% market share. The brand has built a user base of over 100 million, underscoring its strong position in an increasingly competitive market. In Rajasthan, OPPO has also established a robust offline presence, witnessing a 40% growth in retail touchpoints.

Building on this, OPPO has established a robust service network with 37 service centers across the state including three premium Service Centre 3.0 Pro facilities currently operational. As part of its 2026 roadmap, OPPO plans to further strengthen this network by adding 7 new service centres, along with upgrading 11 existing centres to the 3.0 Pro format enhancing both accessibility and overall service experience.

India’s smartphone market is undergoing a structural shift, with premium and mid-premium segments witnessing strong double-digit growth, according to industry reports. In Rajasthan, OPPO is witnessing strong momentum across the Reno and Find X series, with 25% overall sales growth in Q1 CY2026, while the Find X9 Series has grown 3x compared to the Find X8 Series. This is complemented by continued demand across the A, K and F series, reflecting the brand’s ability to cater to diverse consumer segments.

This growth is increasingly being driven beyond metros by emerging, tech-forward markets such as Rajasthan, where smartphones have become integral to everyday life - powering content creation, communication, payments, entertainment and productivity. As consumer expectations evolve, there is a clear shift towards devices that are not only powerful, but also intuitive, reliable, and designed for real-world usage.

Speaking on the occasion, Goldee Patnaik, Head of Communications, OPPO India, said, “With a steady sales growth of close to 10%, Rajasthan continues to be an important market for OPPO, reflecting a clear shift towards experience-driven smartphone adoption. While demand remains strong across categories, we are seeing strong traction for our Reno and Find X series among younger users in cities like Jaipur. Markets like Rajasthan play a key role in shaping our approach to innovation and user experience, and we remain focused on strengthening our retail and service presence in the region. Collectively, we will be launching 15+ products in 2026 that align closely with evolving consumer needs.”

OPPO’s product portfolio - from the A, K and F series to the Reno and Find X series, is designed to deliver a consistent and premium experience across price points, aligned with the evolving expectations of Indian consumers. This is complemented by continuous innovation in imaging with OPPO’s LUMO Image Engine and Hasselblad collaboration, user-led AI experiences and system-level optimisation through ColorOS.

The brand’s service network spans 600+ service centres across 500+ cities in India, ensuring accessibility at scale. In Rajasthan, OPPO continues to enhance its service experience through its upgraded Service Centre 3.0 Pro network, offering faster turnaround, greater transparency and a more premium environment. In Jaipur, nearly 90% of service cases are addressed within one hour, supported by a multilingual helpline available in nine languages.

As OPPO continues to bring together innovation, accessibility and service excellence, the brand remains focused on delivering enhanced user experiences across India, with markets like Rajasthan playing a central role in its growth journey.