Jaipur, October, 2020.
In line with its vision to boost customer experience, AVITA, leading consumer technology brand, has announced the launch of its new store in the city of Jaipur. The store will be an intrinsic part of AVITA’s burgeoning offline sales channel.
AVITA has largely focused on after-sales services during the pandemic outbreak, ensuring ongoing customer satisfaction and retention. Now, the brand is looking at bringing the best, state-of-the-art offerings right to its customers. The new store in the bustling city of Jaipur will successfully bring the brand closer to its target audience.
Speaking on the launch, Ms. Seema Bhatnagar, Regional Business Director (South Asia), Nexstgo Company Limited, said, “Since its inception, AVITA has leveraged retail stores as its strength and an avenue to connect with our customers to gain their trust. Now, we are taking the next step in our growth trajectory by introducing a store in the heart of Jaipur. We believe that this store will add immensely to our customer experience and bring us close to our goal of delighting customers with feature-rich, vibrant laptops.”
AVITA’s new store launch also coincides with the beginning of India’s prominent festive season. Considered an auspicious time to buy new products, especially in the consumer tech segment, the period is characterized by heightened buying sentiment among consumers thanks to multiple festive sales. With its latest development, the brand is poised to capitalize on the hyper-growth in sales on the horizon.
Available in various vibrant colors and patterns, AVITA’s lightweight, ultra-portable laptops are distinct and highly appealing for the young demographic. Built on the ideals of Liberty, Diversity, and Individualism, the brand’s products combine usability and performance with sensational and diverse craftsmanship which give its customers an edge in terms of choice of products.