Jaipur, April 08, 2022.

RLG Systems India, a subsidiary of Munich-headquartered Reverse Logistics Group(RLG) – a leading global service provider of comprehensive reverse logistics solutions, has announced the company’s awareness and collection strategy for FY22-23 by introducing Pink City E Waste Collection Drive programme under its flagship campaign, Clean to Green^TM (C2G).

Under the aegis of Rajasthan State Pollution Control Board,the Pink City E Waste Collection Drive would see amini commercial vehicle (chothahatti) covering the expanse of Southeast and Northeast of Jaipur. The main objective of the program is to reach out to a diverse audience including school students, corporations, bulk consumers, retailers, Resident Welfare Associations (RWAs), dealers, informal sector, and healthcare providers, spreading the word about the Dos, Don’ts and hazards associated with E-Waste. This Collection Drive shall be spreading awareness to the end users with an objective of ‘Organic E-waste Collection’.

The collection drive was flagged off on April 08th, 2022 by Smt. Veenu Gupta IAS, Chairperson, RSPCB from Rajasthan State Pollution Control Board,4, Jhalana Institutional Area, Jhalana Doongri, Jaipur, Rajasthan 302004.

The E Waste Collection Vehicle shall be running in Jaipur from 8^th April 2022 to 7^th May 2022 covering Gandhi Nagar, Bapu Nagar, Bajaj Nagar, Malviya Nagar, Mahaveer Nagar, Durgapura, Jagatpura, Pratap Nagar, Tonk Road, Walled City, Jawahar Nagar, Tilak Nagar, Sethi Colony, Adarsh Nagar, Rajapark, Agra Road and Delhi Road. To donate E waste from the comfort of your home, you can contact us on 1800 203 1460.

Electronic waste (e-waste) typically includes discarded servers, computer monitors, motherboards, printers, mobile phones and chargers, compact discs, headphones, television sets, washing machines, air conditioners, refrigerators etcetera. India is currently the third largest producer of e-waste[1] in the world.

Gracing the monumental event as the Chief Guest, Smt. Veenu Gupta IAS, Chairperson, RSPCB congratulated RLG Systems India on this initiative and shared her thoughts on the program, saying, “Even as technological advancements are opening up new and unique doors of opportunities for growth and development in the country, they are creating a greater and more urgent need for each individual to become conscious of appropriate methods to dispose of the electronics once they become obsolete. The Pink City E Waste Collection Drive is a ground-breaking opportunity to reach out to people of Jaipur, turning each one of them into ambassadors for spreading awareness of the correct ways to reduce, reuse, recycle, and dispose-off e-waste, for a greener and healthier environment.”

Talking about this tremendous start of FY22-23, Ms. Radhika Kalia, MD, RLG India, mentioned, “As a company, we have been continuously working towards our goals of establishing a formal e-waste management infrastructure in the country. With this latest e-waste awareness program, we are looking at encompassing the entire country by accelerating the pace of spreading awareness about the importance of adopting proper e-waste disposal and recycling methods. At RLG Systems India, we are confident that this Collection Drive would be a game-changer in the e-waste management space.”