Jaipur, 30 November 2020.
Castrol, India’s leading automotive lubricants company, has announced the launch of Castrol POWER1
ULTIMATE, the newest addition to Castrol’s range of cutting-edge and full
synthetic motorcycle engine oils. This all-new variant anchors on a unique
5-in-1 formula that is engineered to equip the bike for outstanding
performance. Designed and formulated for motorcycle and performance
enthusiasts, the Castrol POWER1 ULTIMATE offers a broader range of choices for
those who are not only passionate about riding but also particular about the
care of their 2-wheelers.
Endorsed by and closely developed basis feedback from
professional riders, the new Castrol POWER1 ULTIMATE range embodies surprise
and excitement for the riders with 5 ultimate benefits across:
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Acceleration
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Protection
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Smooth riding
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Keeping Engine cool and
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Enduring Performance
Continuing the legacy of the Castrol POWER1 range, the
new Castrol POWER1 ULTIMATE has been tested under extreme conditions on
different parameters.
Commenting on the launch, Sandeep Sangwan, Managing Director, Castrol India Limited, said, “Since
its inception, Castrol has always come up with unique ways to anticipate
and stay ahead of ever-evolving consumer preferences through
advanced technologies. It is with this pioneering spirit to delight our
customers that the Castrol POWER1 ULTIMATE range has been crafted. Designed
specifically for bikers who enjoy the thrill of riding, the newest member of
the Castrol family is committed to delivering ultimate performance, thus
extending our vision to make tomorrow bigger for our consumers.”
Renowned MotoGP racer Cal Crutchlow unveiled the
new livery on his bike with Castrol POWER1 ULTIMATE at the Valencia
Moto GP race. Speaking
about the crucial role of lubricants and oils in bikes, Cal Crutchlow said "The
biking landscape is continuously evolving in India and there is a heightened
enthusiasm for better performance from bikes. Lubricants play a critical role
in performance delivery and long-running of the bike. Castrol has a strong
heritage in motorcycle racing and has now developed Castrol POWER1 ULTIMATE to
bring the best out of your bike! The cutting-edge technology developed with
experience from the MotoGP racing tracks and the knowledge transfer from
Castrol’s racing teams is at the core of these products. Developed at the heart
of racing, Castrol POWER1 ULTIMATE is suited for the commuter, the enthusiast
and the professional!"
Castrol POWER1 ULTIMATE is available at Castrol Bike
Points, dealerships and online in different viscosities like 10W-40, 10W-50,
15W-50 and 20W-50 specially designed for bikes and sports bikes, and Castrol
POWER1 ULTIMATE 5W-40 for scooters respectively. The specially engineered range
boasts of a new and premium look along with attractive consumer pricing* of INR
474 for 800ml pack of Scooter oil and starting with INR 594 for 1L pack of Full
Synthetic Technology 10W40 Bike engine oil.