Jaipur, October 2022.
According
to a government report, out-of-pocket medical expenses account for up to
62% of total healthcare costs. These expenses
include doctor visits, medicines, lab tests etc. Usually uncovered by insurance
companies, they certainly create a huge dent in the savings of middle-class
families. The larger impact is devastating, pushing millions of Indians below
the poverty line every year. This is where Kenko Health, India’s first
integrated health management organisation is actively solving this problem. Kenko Health provides comprehensive plans that cover both
OPD and hospital expenses in a single,
pocket-friendly format.
They have introduced several industry-first innovations such as:
·Monthly
subscription model - no upfront payment required for the full year
·Flat
pricing - does not change with age or location
·Prepaid
benefits scheme
·Upto
90% coverage of OPD benefits offering
·Apart from the
regular categories Kenkocovers categories such as dental, mental health,
at-home care, sexual health and many others to its OPD coverage
·Coverage
for seniors and diabetics
Kenko Marketplace enabling easy access to over 200 medical and healthcare products
Launched in 2019, Kenko Health covers over 1L+ lives and has crossed a milestone of settling 25L OPD claims so far. Interestingly, most of these claims came from their subscribers living in tier 2 and tier 3 cities.
“We are trying to streamline the healthcare system by becoming a one stop solution for healthcare in India. Kenko Health not only provides coverage for out-patient treatments such as medical consultations, dental, skin, hair treatments, diagnostics, prescription medicines, etc. but also has a marketplace offering a wide range of products. The core aim of Kenko Health is to make healthcare accessible to the middle-class of India.” said Aniruddha Sen, co-founder of Kenko Health.
Earlier
this year, Kenko Health had raised $12 million in Series A funding. Sequoia
Capital was the lead investor in this round that also saw Beenext, Orios,
9Unicorns and Waveform participating. So far, Kenko has over 100,000 lives with
over 100 organisations subscribing to their group health & wellness plans.
It was also recently listed as one of the top startups for employee
wellness.