Jaipur, December13^th, 2019: B: Live, an eco-tourism start-up which haspioneered the concept of Electric Vehicle Tourism in India launched its services today, in Rajasthan. B: Live offers immersive experiential tours on smart e-Bikes, providing a clean mode of transport to the tourists and locals. B: Live is an award-winning eco-tourism start-up which works closely with the tourism ministry of India to promote eco-tourism in India. After a successful launch in Goa, Puducherry, Karnataka& Gujarat, the company has launched its services today in Rajasthan starting with Jaipur and Jodhpur. B: Live tours have been prudently curated to showcase the rich art, heritage, culture & cuisine of the state to help boost eco- tourism.

Rajasthan attracts more than 6 crores domestic and international tourists every year making it one of the popular tourist destinations globally. Eco-tourism initiatives like B: Live will encourage sustainable tourism practices thus reducing the carbon-footprint of the tourists and help restore the environmental balance.B: Live will provide unique and immersive tours on e-Bikes, allowing the tourists and locals to explore the beauty and history of the State in an eco-friendly way thus keeping a check on the rising levels of pollution and traffic congestion.

Talking about the launch, Samarth Kholkar, CEO & Co-Founder and Sandeep Mukherjee, COO & Co-Founder, B: Live said, “We are thrilled to launch B: Live in the majestic state of Rajasthan and join the green movement supported by the tourism and the state ministry. With millions of tourists visiting Rajasthan every year, this is a green and environment friendly initiative to showcase the beauty and culture of the state. The splendid architecture, craftsmanship and rich history of the state makes it a compelling destination for tourists across the globe. Our tours offer a unique and fun way of exploring the city on e-bikes. We aim to redefine tourism with first of its kind tours which provide eco-friendly and an intimate experience of the rich & diverse culture of the state zipping through some of the most fascinating and beautiful experiences.Our state-of- the-art, smart e-Bikes deliver 50 km range per charge with digital screens for multi-info display and come with an accelerator and pedal assist mode for safety and effortless riding and zero carbon tourism in India.”

B: Live brings together leading technology, EV infrastructure and immersive tour experiences under one brand. The tours in Rajasthan have been designed to help discover the hidden treasures and showcase the best art, culture and cuisine of the state on electric bikes. In less than a year of its launch B: Live has completed over four thousand rides thus help save four tonnes of carbon emission generated through vehicles driven by fossil fuel. B: Live provides a green transport alternative to the tourists encouraging them to adopt sustainable tourism practices.