New Delhi, 23rd July 2024.
Coca-Cola
India has been honored with an award for its circular economy initiatives at
the Indian Circular Economy Forum 2024, a testament to its innovative approach
in sustainable packaging, held on 12th July. The award acknowledges
Coca-Cola India’s eco-friendly packaging innovations, notably its launch of
100% recycled PET bottles—a first in India’s beverage sector. This initiative
is a cornerstone of Coca-Cola India’s World Without Waste campaign, aiming to
foster a circular economy for plastic packaging.
The forum, which took place at the Indian Habitat
Centre, Delhi witnessed notable speakers such as Smt. Rupinder Brar, Additional
Secretary, Ministry of Coal; Smt. Roopa Mishra, Joint Secretary, Ministry of
Housing and Urban Affairs (MoHUA); Sh. Dinesh Jagdale, Joint Secretary at
Ministry of New and Renewable Energy (MNRE); and Mr. Michael Bucki, Counsellor
& Head of Section - Sustainable Modernization, Delegation of the European
Union.
Speaking about the achievement, Neeraj Porwal, Senior Director Technical
& Supply Chain Sustainability – India &South West Asia, The Coca-Cola
Company, said “We are honored to receive this award. Our commitment to
driving a circular economy for our packaging is central to reducing waste and
carbon emissions. We are focused on increasing the recycled content in our
packaging, expanding the use of refillable bottles, and enhancing our recycling
efforts through the World Without Waste initiative. This recognition
strengthens our resolve to build a more sustainable future for the beverage
industry.”
Coca-Cola India is the first company in India to
launch 1 litre Kinley bottles made from 100% recycled PET (rPET), followed by
rPET Coca-Cola bottles in 250 ml and 750 ml, further underscoring its focus on
reducing carbon footprint and promoting environmental responsibility.