Ajmer, February 25, 2021.
MG Motor India is rapidly expanding its
retail presence in Rajasthan and the country at large backed by increased
demand for its segment-leading vehicles. The all-new 3S facility ‘MG Ajmer’,
which also hosts a state-of-the-art service facility, was inaugurated by Senior
Vice-President, CCO, MG Motor India, Gaurav Gupta.
The latest addition has taken the count
of MG dealerships in Rajasthan to 25 now. At present, the premium carmaker’s
lineup includes the Hector Plus, Gloster – India’s first Autonomous Level 1
SUV, all-new Hector 2021, and the pure electric internet SUV, ZS EV 2021.
With the inauguration of the new
facility, MG is committed to providing the best services to its customers with
a wide portfolio of products and strong after-sales support. Its products also
come with the assurance of a low total cost of ownership along with one of the
best resale values in its segment.
Commenting on the inauguration, Mr.
Gaurav Gupta, Senior Vice-President & CCO, MG Motor India said, “We are
delighted to enter Ajmer, which is an important market for MG in Rajasthan. The
facility is aligned with our plans to expand our retail presence closer to our
prospective customers’ homes. We aim to expand our network to 40 centers by the
end of 2021 from the current 25 centers. In the future, we are also going to
inaugurate an EV charging facility here.”
All MG vehicles are covered under MG
Shield, wherein the automaker extends the free three ‘5s’, i.e. Free
5-year/Unlimited KMs warranty, Free 5-year Roadside Assistance, and Labour Free
Charges for the first 5 services. These features are aimed at enhancing the MG
ownership experience and providing complete peace of mind to MG customers. It
also brings the Total Cost of Ownership (TCO) of MG Hector, which starts at 45
paise per KM for Petrol and 60 paise per KM for Diesel variants (calculated up
to 100,000 KMs of usage).
Commenting on the occasion, Mr
Gaurav Jain, Dealer Principal, MG Ajmer, said, “We aim to create a new
benchmark for customer service in the region, aligning with MG’s vision on the
future of automotive retail. The latest facility further builds on innovative
digital tools to deliver differentiated experiences to our customers. We are
confident that our customers will have a truly memorable and immersive experience
at MG Ajmer.”
The brand-new showroom reflects the
automaker’s philosophy of “Emotional Dynamism”, which presents a confluence of
contemporary brand elements and slick colour palettes. Signifying the
convergence of the sky and the earth, the fascia of the all-new MG’s dealership
has adopted a unique façade grill. On the other hand, the interiors are in line
with the brand’s experience-first approach. The brand aims to engage all of the
5 senses of its prospective customers through intelligent and creative elements
including a big LED configurator wall.