Mumbai, 16th December, 2021.
Tata Motors, India’s largest commercial vehicle manufacturer, celebrates
1 lakh Starbus customers. The Tata Starbus is the most sold fully-built bus brand
in the country and has been synonymous with passenger comfort, reliability and
ease of driving. The Starbus platform is available in varied configurations to
perfectly suit a host of applications like staff, school transportation and has
been an important pillar in the country’s public transportation sector. The
Starbus is also available as an electric bus and has been successfully running
in several cities across India. The Starbus has been the preferred choice of
bus for several fleet operators for it low cost of ownership and high
profitability.
Highlighting the success of the
Starbus, Mr. Rohit
Srivastava, Vice President, Product Line – Buses, Tata Motors said, “It is a moment of great pride and a
testimony from our customers as we celebrate a significant milestone of 1 lakh
Starbus vehicles on Indian roads. The Tata Starbus has proved to be the most
versatile bus in the industry offering a luxury travel experience in the staff
transportation application and safe and reliable travel as a school bus. The Tata
Starbus has become one of the strongest brand in commercial vehicle industry
and an integral part of India’s transportation sector. We extend our heartfelt
gratitude to all our customers for their continued trust in Tata Motors.”
With the Starbus, Tata Motors introduced the OEM-builtbus concept in India. Leveraging TataMarcopolo’s
in-depth knowledge in body building, the Starbus’ aesthetically-designed body
and modular architecture guarantees enhanced customer experience and maximises
revenue potential for the fleet owners. Built at the state-of-the-art
manufacturing facility in Dharwad, Karnataka, the Starbus offers high
reliability and flawless build quality. The Starbus platform has been
constantly evolving over the years and strategically identifying and filling whitespaces
in the industry, ahead of its time. Tata Starbus family will continue to
develop and offer innovative solutions to cater to the evolving needs of
customers.
The Starbus family follows Tata Motors’ Power of 6
philosophy that offers greater profits, enhanced performance, increased comfort
and convenience, improved design and higher value. It also comes with the standard fitment of Fleet Edge – Tata Motors’
next-gen digital solution for optimal fleet management, to further increase the
uptime and reduce the total cost of ownership. Tata Motors offers Sampoorna
Seva and Tata Samarth – the company’s commitment to commercial vehicle driver
welfare, uptime Guarantee, on-site service, customised annual maintenance and
fleet management solutions, amongst other benefits.